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How Does User-Generated Backlash Effect Sales? Was Toyota Saved by Zero?

If you’re reading this post (and you live in the USA) around the time I writing it, there is no need to show you Toyota’s Saved By Zero commercial. It has been played to death on the airwaves. What makes it unique is some magical mojo of that claws at the nerves. (If you want to watch it for a little refresher, I’ve included it at the very end of this post.) For some reason, this spot has garnered a very special ire. It’s probably got a lot to... + read on

Make a Custom Event in Flash with AS3

I’ve been working on a Flash project that required a SWF loaded into my main movie to broadcast a custom event back to a listener in the main movie. I kept getting an error trying to make this custom event but luckily I found a nice blog post at FlashCoder.net, Creating and Dispatching Custom Events in AS3. I credit Sean McSharry with helping me get this working. The code I’m sharing below is very close to what he’s posted on his blog. (Thanks... + read on

Being a Geek on Election Night

I spent election night using technology to an extreme. Twitter, Facebook, Text Message, and a variety of sites and widgets. My friend Eduardo, aka Dudu, in Brazil and I, in New York, exchanged quite a few tweets about the night’s outcome emerged. Social technology allowed this great night to be enjoyed by a huge number of people all across the globe and I’m very happy to have been a part of it. Dudu asked me to write up a few thoughts for his... + read on
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