SuperGeekery

Jan 24

Parody Ads Tell You A Lot About Your Brand

Last year Tom Ford released a fragrance for men that has received less than stellar reviews. A friend showed me the parody of the site. If you want to see them both, do so at your own risk. They are not what I’d call “safe for work”. Click here for the original site. Click here for the parody. I can see why someone did a parody of those Tom Ford ads. They are pretentious and stupid. I think the parody serves as fair warning for any brand with... + read on

Jan 19

How to make a video go “viral.”

A friend who is a director recently asked me about how to get his viral video he’s made “seen” by people. That’s sort of the $6 million question, right? I don’t have the answer unfortunately, but I’ve got some clues, thanks to 6 really good blog posts. Here they are. Seven Deadly Sins of Advertising Via Viral Video More Viral Video Lessons: An Interview with the My-Box-In-A-Box Geniuses The Rules Of Viral Web Success, according to AdWeek. And... + read on

Jan 1

Making Your Own Kindle Book Files

It’s hard for me to believe I’ve missed an entire month on my blog. December is usually a very busy month with my juggling 3 jobs, traveling to see my family and the usual seasonal holiday parties. I’ve also been giving my new Kindle from Amazon a thorough workout all month long as well. The abbreviated review is that I’m enjoying it immensely. It’s not perfect, but it’s got so many things right that I feel comfortable recommending it to anyone... + read on